Mobile apps help everybody get more done – everywhere. Apps are no longer for casual games and social networks; today, they’re helping businesses run more effectively, and giving users convenient access to their favourite services and content.
Whether you sell products online, provide SaaS or deliver amazing content to your fanbase, your app is often the best way for users to interact with your organisation.
When you’re expanding your app offering to serve a global economy, maintaining high standards from language to language is vital. You need to be confident that no matter where your users are, they’ll be having the best possible experience with your app.
App Translation – a Focused Approach
We approach app translation with a focus on your audience and your business goals. When you’re moving into a new territory, you need the audience to be on your side from the first moment they interact with you. They need to know what you stand for and if you’re speaking to their own values.
That’s why our translators are native speakers – people who not only know the target language – but have been immersed in that specific local culture too.
Each language has variations; take English for example. There’s British English, American English and Australian English – all are mutually intelligible, but with their own small differences. Cultures in North America are as varied as each state and province, which impacts the language and can change the expectations of the audiences there.
In other languages, linguistic and cultural differences can be far more pronounced from region to region. Our app translators know their regions inside out, meticulously planning for each translation project before putting a single word down.
We focus on refining your app for usability, readability, colloquialisms and cultural expectations – so your translated app can provide the richest experience for your users, no matter what language they speak.
We’ll help you consider pricing and currency conversions, specific to your target location.