Nestle’s Cultural Blunder in Azerbaijan

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The Swiss-based multinational food company, Nestle, has apologised to Azerbaijan after a gift attached to a breakfast cereal backfired.

The CD-ROM featured information about countries around the world but the data on Azerbaijan caused outrage there.

It said that Azerbaijan had started a war against neighbouring Armenia and that the hotly disputed territory of Nagorno-Karabakh belonged to Armenia.

Nestle has withdrawn the cereal and promised to seize the offending CDs.

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