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Downloads

We've got guides, reports, handbooks and other handy resources that centre around the themes of international business. Our own publications will soon be complemented by the work of others who we feel have published work of particular merit or of current relevance.

Click the images to get your copy...

:: Guide to Localisation and Translation

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This free guide gives the reader an introduction to the services known as G.I.L.T - globalisation, internationalisation, localisation and translation. An explanation of terms as well as case studies and examples from websites and digital media highlight their key role in going global.



:: Communication Across Cultures

cultural-awareness-manual-screenshot
Download this workbook if you work with people from different countries and cultures and want tips on improving your communication skills and cultural awareness. Designed as a self-study guide it will explain the basics of why and how cultures differ, provide tips and strategies and get you reflecting on your own communication style.


:: Beginner's Guide to International SEO
global SEO guide
Looking for online exposure through search engines? Search engines are crucial to maximising your international exposure and that's where Search Engine Optimisation (SEO) comes in. However, with different languages, search engines and cultural differences it's good to be aware of how to adapt your SEO campaigns. This free guide explains what to do on and off your website.


:: Multilingual Online Marketing: A Guide to Best Practice

multilingual-marketing-best-screen
Download our 8-point best practice guide to multilingual online marketing. Covering language, culture, URLs, user access and much more this free 35-page guide provides invaluable insight. Aimed at those new to online marketing as well as those wanting some fresh ideas, this document is a must-have for anyone working in the online marketing field.


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