Nestle’s Cultural Blunder in Azerbaijan

The Swiss-based multinational food company, Nestle, has apologised to Azerbaijan after a gift attached to a breakfast cereal backfired.
The CD-ROM featured information about countries around the world but the data on Azerbaijan caused outrage there.
It said that Azerbaijan had started a war against neighbouring Armenia and that the hotly disputed territory of Nagorno-Karabakh belonged to Armenia.
Nestle has withdrawn the cereal and promised to seize the offending CDs.
Read more > Nestle
No related posts.