Mobile Search Marketing for BRIC -- Country by Country - Search Engine Watch (SEW)
an overview of how you can take advantage of the mobile markets in brazil, russia, india, and china.
7 Time-Saving Google Analytics Custom Reports16 May 2012
The right Custom Reports can be incredible time savers. Instead of spending time digging around for important metrics, you can find what you need separated neatly into columns for some analysis that will lead to some actionable insight....Piwik Open Source Analytics: A Primer16 May 2012
With a focus on privacy and keeping data safe, Piwik is a web analytics package that aims to be a free software alternative to Google Analytics. Here are some of Piwik’s features and how it compares to other top-billing analytics packages....Make Second Tier Search Engines Part of Your Lead Generation Strategy16 May 2012
Google and Bing can only get you so far. If you work in an extremely competitive industry you may find yourself paying anywhere from $30 to $50+ per click. Working with second tier engine/networks can provide an abundance of traffic at a low cost....Social Media Ad Spending Forecast to Hit $9.8 Billion by 201616 May 2012
Social media advertising revenues in the U.S. will grow from $3.8 billion in 2011 to $9.8 billion in 2016, according to BIA/Kelsey’s U.S. Local Media Forecast (2011-2016). The leap would represent a compound annual growth rate of 21 percent....Embattled Yahoo CEO Leaves With $7 Million After 5 Months15 May 2012
Yahoo has their fifth CEO in as many years, as Scott Thompson stepped down in the scandal over his padded resume. Investor hedge fund Loeb will exert greater control with three board seats, while Ross Levinsohn takes the interim CEO post....
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